In episode 335 of our weekly Hump Day Hangouts, one viewer asked if Semantic Mastery’s methods are invulnerable to Google’s May core web vitals update.
The exact question was:
2) does your methods will not take a hit from the may update about the core web vitals?
In Semantic Mastery’s weekly Hump Day Hangouts episode 330, one viewer asked about the best way to merge two GMBs quickly.
The exact question was:
I have a client that needs a merge of GMB accounts. I have been trying to get this done by Google for the last 4 months with no luck. I keep filling out the GMB form they provide and I dont get any response. This is a legit business that moved and we do not have access to the previous listing as another company did it. IS there any other method to try to get this done that you know of??
In Hump Day Hangouts episode 330, one participant asked how the Google bot understands the schema through the Tag Manager if there’s no placement in the HTML.
The exact question was:
Hi guys: 1) You said there is a way to schema throught GTM, But how the GBot understands the page if there is no placement in the html?
In episode 330 of our weekly Hump Day Hangouts, one viewer asked if you can create massive direct backlinks without using buffer sites.
The exact question was:
(2) Do you have to be careful when creating “”direct”” backlinks to GMB listings as you do when doing direct backlinks to websites, or can you create massive “”direct”” backlinks without using a very small number of “”buffer”” Web 2.0 sites as a “”Tier 1″” layer and maybe even as a “”Tier 2″” layer, and what parts of the GMB listing should be targeted with backlinks to get the most SEO bang for the buck ? … Thank you VERY much for your help as usual, it is always greatly appreciated (smile)
In episode 330 of Semantic Mastery’s weekly Hump Day Hangouts, one participant asked if the selection of the GMB service area option has any effect on 3-pack ranking.
The exact question was:
Hi Guys, … Need your help with 2 quick questions (smile) … (1) Does the GMB “”Service Area”” you select in your GMB listing have any effect on the geographical search area that gets Google to show your listing in the 3-Pack? … . .
In episode 330 of our weekly Hump Day Hangouts, one viewer asked if one can take the URLs from AWS for the images and build tiered web 2.0s
The exact question was:
Hey SM wondering if we are using AWS or another cloud provider like Microsoft for a CDN can we take URL’s from AWS for all our images and build tiered web 2.0’s to them to pass juice to the money site or could this cause a penalty? Curious to get your opinion on this.
Click on the video above to watch Episode 335 of the Semantic Mastery Hump Day Hangouts.
Full timestamps with topics and times can be found at the link above.
The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.
Welcome everybody Hump Day hangouts Episode 335, also known as 335. Today is the 14th of April 2021. Get the whole game here. So we are going to give our greeting Say hello to everybody. Got a couple of announcements to go over and then we are going to jump into your questions. If you’re watching live. Go ahead, you can add your questions on there and just say What’s up? Say hi. Let us know you’re alive and still kicking. If you’re checking out the replay, come join us live sometime it’s every week at 4 pm Eastern at semantic mastery comm slash HD questions. Let’s see her nine you are first on the list here today. How are you doing man?
Cool, why don’t they What did they do? I’m good, man. I’m good. Good, happy to be here. Whether it’s still nice. Here, when Osiris we’re heading into the cooler season, but it’s good. Everything’s good.
Cool. What’s going on in Facebook ads lands these days, what’s the biggest Oh, it’s crazy, man. It’s crazy. It’s insane. Like, there’s a bunch of changes coming up. But you know, we’re still looking good. There’s a bunch of changes when it comes to privacy. When it comes to specifically, apple, iOS, you know, anything that has to do with with with that environment, there’s going to be higher privacy and force, which I think it’s cool. But it’s also, you know, a challenge for us marketers that are trying to, you know, develop or deliver relevant ads to people. So other than that, you know, it’s looking good on we are we’re finding our way through it. So it’s challenging as you show, you know, that’s the name of digital marketing.
So, fair enough. Bradley, how you doing today?
Good, man. super busy. Lots of lots of good things going on. Just a lot of things on the horizon that are starting to pop and it’s just been good. So glad.
I think you were talking yesterday, don’t let me spoil a beat or spill the beans here from not solely talking about this, but I think you were working or you’re working with some members in the mastermind for some sales type of stuff.
Yeah, we started the last Thursday was kind of like the orientation meeting. But you know, we have many mastermind groups. In the mastermind. I’ve had one that I’ve been hosting for probably close to three months now with anybody that’s new, that does marketing and real estate either for their own real estate business for investment purposes or for flipping or for if they doing marketing services for realtors or real estate agents. And we do that once every two weeks. But then I just started another small mini mastermind it’s meeting every week on Thursdays now for anybody that is doing a lot of heavy prospecting in sales for their own agency. Because I want to, you know, get better at sales myself. And so we’re, we were going on a 40 starting tomorrow is our 40 to 42 weeks of consecutive mini accountability groups meetings every Thursday, where we’re going to be talking exclusively about prospecting and sales methods and you know, just in trying to get better at that so I’m really looking forward to it at the end, you know, 42 weeks is going to take us all the way until January of 2022. And you know, we should all the members of the group which I think there’s six of it plus six plus me right now, we should all be better at sales by the end of that for damn sure.
So, let’s say if you’re not you guys all got a problem. But yeah, that’s awesome. Yeah, more Bradley’s talking about if you’re not in the mastermind, we regularly form we tried to do it about quarterly form small groups and kind of the mini masterminds if you will racing to get more one on one time. And we’re going to be starting that back up again pretty soon. So if you’re not in the mastermind, you’re thinking about joining now’s a really good time to get in before we start forming those up because once we do that we wait for another you know, quarter, and then we’ll do it again.
So Alright, Chris, how are you doing today?
Good. So happy that spring is here. Like temperature is up and down like it is in April but things are pretty good.
Good deal, man. All right, Marco. What’s the weather report?
It’s the rainy season in Costa Rica. Catch it? Oh, looks awful.
It’s horrible. It’s horrible. It’s overcast. And it’s a little bit cooler than usual. So I have my air conditioning turn up to 72 I think it is. And I don’t I don’t want to get too cold. Right. Is it comfortable? But yeah, you know, we have to suffer through these. Through these horrible seasons in Costa Rica. It’s either dry, or it’s raining everywhere. So life is what it is. Can anybody say? GMB posting service? Oh, was I supposed to say that?
Somebody today I know. The VA that I trained to write for me according to Jordan training, which I’m not going to mention live Of course, nothing of that is ever going to get out but we write for both the bot and the person we write for the entity and to try to get the person’s click. So the VAT is trained for that is actually writing templates. And they’re tuned that as far as you can tune 1500 characters, you can domain entity and some supporting. But it is being they’re being set up that way. And that’s so they’re going to be well written, everything is going to be checked and double-checked. But of course, if you should happen to be getting that service, you should always edit your content according to what your message is, right? If so, if you see something that shouldn’t be, you can send it back to us. However, it is we’ll work it out. But it’s going to be up to me. The best way to do it has always been getting people in the GMB as managers and get them to post from the GMB. I’ve never been a fan of auto posters. And we recently had some issues with some auto posters where the API was tagged as dirty by Google. I don’t like mentioning names. I don’t like saying what who or what, let’s just say that when you get people like Rob, our partner in crime and MGYB, and then the heavy hitter club involved in anything, an IP is gonna get muddied up, it’s gonna get dirty. All right. So if you know that, you have things that you care about, why would you put that through a risk of that nature, where it could be tagged as dirt. Now, we didn’t know this until now, but my whole system has always been getting them added as managers in the GMB and they post from the GMB. They add images. In the GMB videos. Everything gets done inside the GMB. Fortunately, I’ve only had a couple of suspensions during this whole time. So something must be right about adding the person as the manager in the GMB. Of course, it’s mostly the GMB the one or one of the times that I did get suspended, it was a, it was added as a post office box with the street address. Those are usually are generally known as legit, right. But they do carry a risk. And one of those risks is if it gets suspended, it’s kind of difficult to get it verified again or to get the suspension lifted. And anyway, there you go. It’s coming. It’s another thing to be really excited about. We just continue to add what people need in MGYB to write their ship, which is what we’re all about, right? You should read your ship, make money, change someone to help you make more money, lather, rinse, repeat, making the system making money should be a system.
Oh, yeah. Well, if you’re new to us, if you’re new to Semantic Mastery, you’re new to MGYB and you want to find out more about what Mark was referring to there, find out how to shield your site, don’t worry about algorithm updates, and you can find out what the hell the SEO shield is because I guarantee you’re gonna hear it like 10 times today. So head over to SEOshield.com it’s a free training, it’ll explain a lot of this stuff. Plus, it’s actually got training in there about how you can apply this stuff. If you’re looking to take things a step further beyond that, grab the battle plan, alright, that’s step-by-step processes for SEO, all the stuff we do in check out that battle plan dot semantic mastery calm. And for those of you who are like us, if you’re an agency owner, or you’re just a consultant, running a small team, and you want to get more clients, you want to grow your business, write more revenue, and you want to steal your team, then to x your agency is what we recommend you to check out and that’s at 2xyouragency.com and we’ve already mentioned the mastermind on top of the mini masterminds on top of the webinars from everyone here on top of the community, that that’s just where you’re going to get the best and quickest turnaround on information and a peer group is second to none. So if you’re looking for that, whether you have a digital marketing business, again, whether you’re a consultant or maybe even have a brick and mortar like some of our members do, you can find out more about that a mastermind dot semantic mastery.com Let’s see. Last but not least, I wanted to mention POFU Live. So this is year four. Are that right guys? Yeah. I think so.
No, it is four because yeah, last year, we didn’t do it. We did a virtual event. So that’s why I didn’t register. But yeah, this is
I just wanted to mention real quick that, you know, it’s crazy because you said the peer group is second to none in the mastermind. And I agree. And it’s funny because one of our longest members had kind of gone dark for quite some time, but he remained a member. And just recently, the last few weeks or month and a half or something like that he’s resurfaced. And he’s been participating a lot in the group and joined the mini mastermind with me. And he’s also joined a small accountability group that I hold with a couple of other members on a weekly basis. And it’s, it’s just great to see, he’s been with us since like day one. And so for, you know, somebody to be all these years and in this still participate with the group, it just goes to show you that, you know, it is a good peer group to be in guys. So I would recommend you do it. definitely get access to the small groups and all that. So, alright, well, I’m gonna grab the screen, and let’s get into it. We’ve got several questions already.
We can see your screen.
Okay, good. Thank you. It looks like Justin is the one that we’re starting with cases, I just listened to a video where Bradley was talking about adding a G Suite account for all new projects with their own billing information. Okay, are we supposed to avoid using the same billing credit card address info between projects to avoid different footprints? Excuse me? And if so, what’s the most practical way to do that? I don’t, I don’t, I don’t use different billing information for G Suite stuff. You know, for client stuff, they do it right. But for my own stuff, I use my same information, because it’s me that’s required to pay for the billing. I’ve never had an issue with it. I know I’ve heard other people say that they have. But I’ve never had an issue with having multiple Google workspace accounts. It’s never caused me any problem whatsoever. So I’ve got like, literally, well, well over a dozen, I can say that I don’t know if I got two dozen yet. But well over a dozen workspace accounts that I pay for $6 a month, every single damn month for every one of them. But there’s a benefit for it. And most of those accounts make me quite a good amount of money. So there, it’s totally worth it. And I’ve never had any trouble with having the same billing information. So I’m not sure which video you were watching Justin but I don’t have any problem with it. That doesn’t mean that it can’t potentially create a problem. Maybe somebody else here has had a problem with it.
Marco I’ve you know, I’ve never had problems, but I use multiple credit cards I get like I get people to give me something like a $500 credit limit. So that you can use it in ads and all these different things. And the only pain with that one is having to update it. Like every time the card expires, you do have to update the information, but you just hire a VA to do to make all those changes. Okay, that’s how I do it. I know, I know, you do it your way, you’ve never had trouble, I do it my way. I’ve never had problems.
We’re good. Next, Gordon says. And by the way, guys, if you are worried about it, a lot of credit card companies will allow you to create virtual credit card numbers where you can like, they’ll give you a unique credit card number for one specific account so that you’re not using the same account number across all the different things that you sign up for several credits, you know, a lot of credit card companies will offer that as an option now. So they’ll give you it’s all tied to the same card, the same account, but they give you virtual credit card numbers. So that might be an option you can look into if you’re worried about that.
The only problem with that one is if you’re using it with Google ads, and for some reason, the virtual card gets declined. everything related to that card will then get declined, including the main card really well that yeah, that’s an issue and I know someone that it happened to, which is why I’m mentioning it.
Okay. So Gordon’s up longtime Gordon and he says, Hey, guys, I believe you mentioned previously that we can blast a ton of backlinks directly to a Yelp listing and get it to page first page of Google search results. Yeah, it’s been a few years since I’ve done that, but that used to work incredibly well. He says if it’s not in a super high competitive niche or area without getting any Google penalty, wow, for GMB listings, we should, of course, use our way as Google Drive stack from MGYB or web 2.0 sites as tier one buffers so as not to incur any Google penalty. So I was wondering if you could explain what is the reason that Yelp and GMB are different in that respect? They’re not. You can I mean, you know unless Marco has something to say differently. You can just hammer away to Google the GMB profile with you know, just like you can a Yelp listing. So I’ve not had any trouble with that either. Is there anything that I’m misquoting here Marco or no, that’s a misinterpretation of what we said? We said, Oh, all bets are off. And when it’s Google when it’s a Google property, you Yeah, I mean, in GMB, a GMB listing is a Google property. It’s on Google subdomains on the maps, subdomain. All of the business domains are on a Google-owned domain, that business site has a lot of power, man, you’re shaking, a lot of power, those posts will push a lot of power. So no, all bets are off, though they get hammered. They get hammered. We’ve never made a distinction, the only place where I’ve made a distinction is just leaving the money site pristine, never hitting it directly. Because you want that to get links, naturally. However, whatever that means, but in a natural manner, so people are going to link to it, people are going to share it, people are going to do whatever the whatever it is, naturally, you want that to happen to the money site, where off-page and through Google, as I’ve said, or through something that that really powerful, you know, to be a really powerful domain like Amazon, MSN, Yahoo, just whatever YouTube or YouTube is, is a Google property anyway, but you understand what I’m saying? Yeah, it has that high trust and authority. According to Google, not according to vanity metrics are third-party metrics. But according to Google, they’re not then hammering it citations hammer those yellow Yeah. Yellow Pages all hammer them S3 @ID, all of your tier one assets, hammer them. That’s what we say. Leave your money site, pristine. I know Bradley likes to go with press releases to the money site. I don’t recommend that unless you know what you’re doing. Because it’s going to mean hundreds of links to whatever that page it is that you’re linking to. So you better know what you’re doing. Other than that, I don’t see any problems. How’s he any issues?
There you go. And yeah, so I was gonna disagree with what Marco said it Yeah. When we talk about using our drive stack and you know, syndication networks and all that as buffers, it’s for any money site or money page that you’re trying to push. You know, you don’t want to but when you’re hitting the GMB website, the Google Maps URL, GMB, or Google Site know those kinds of things, you just hammer away. So okay. By the way, this is good. This is good because this is a question about press releases. And I wanted to kind of touch on what Marco just said, You know, I do use press releases to link sometimes to the money site. When I do though, you know, it’s always a naked URL or a brand anchor. That’s it. Like, it’s either a naked URL, or it’s a brand anchor if I’m going to use an anchor text, which is okay, for the money site, but that’s it like I don’t do any keyword rank links using, you know, so keyword anchors from press releases directly to the money site. However, you can use keyword anchors in press releases when you’re linking to an SEO shield property, for example, or GMB. You know, an asset for example. So, you know, again, it’s, it’s about very strategically using press releases, but um, I do like using press releases as an actual link-building tool for my money, you know, money site stuff, so.
Alright, so the next question was from Ron, he says, when filling out the MG y b press release form, for best results to boost Google rankings for a service-oriented keyword page, like domain comm slash general contractors fail Fairfield, California, and help boost my Google My Business Page, general contractors, Fairfield CA is the keyword I’m wanting to rank for number one, what are the best three links, URLs or three links to submit? And the anchor text? Okay, well, as I just mentioned, if you’re going to link directly to your money site, to that to that particular page is like in that example, then I would leave that as either just a make a URL, so the URL is the anchor, right, or a brand name. And that’s it like nothing else. If you’re going to link directly to the money site, okay. One of the best three links, well, it’s not necessary to always put three links in there, you also have to consider what you’re doing. If you go to Semantic Mastery, excuse me, youtube.com/semanticmastery, you can search for in search our channel, use the channel search feature and search for press release SEO or PR silo stalking, any one of those terms, and you can go through and watch and maybe we can even drop the link in here on in the chatbox. But there’s a webinar that Marco and I did ship probably close to two years ago now about how to silo press releases together. And that’s a very, very powerful way that’s kind of what I’ve been doing now for many, many months, is just doing PR silos. And we talk about exactly how to do that. So it’s not necessary to you know, you can still use three links, but you got to think about what you know how you’re splitting up the PageRank or the link equity that you from those from the press release. And it’s better to try to limit your URLs like I try not to do more than two Links now and press releases, I was doing three for a long time, but I really just stick to two now. And that’s always because it’s one to my target property and one to the previous press release in the silo. That makes sense. And we talked about that in the press release silo webinar. So if you just go check that out, it’s really it’s on our channel. And it’ll help you to get better at understanding how to use press releases in it, as you know, just to stack them in a silo order or fashion, if that makes sense.
All right, I’m on record, I’ve always recommended links.
Yeah, and that’s what I’ve been doing now for months. So, and I agree. And usually at the top of the silo, I only have one link in the press release. And that’s to whatever the target is, and I’m trying to push the power to you know, and contextual doesn’t make it an I’m gonna drop you some more knowledge. mega contextual doesn’t make it a naked URL. Contextual works much better for creating the semantic relationships that we’re looking to create at the top of the silo, Papa silo. Yeah,
yeah. But remember, don’t do that. If you’re linking to your money page, right? Do that linking to one of your SEO shield properties don’t. So again, if you’re linking to your money site page as the top of the silo and the press release silo, then you want to use a naked URL or brand anchor in that case, I would probably go with a brand new anchor Well, except that your naked URL has your keyword in it here. So that could be a way to do it too. So but just like I said, Be careful what you’re doing with the press releases, if you’re going to be linking to your money page, just stick with either naked or brand anchors, naked URLs, or brand new anchors. As far as the best three, like I said, that I select. Typically, it’s going to be an SEO shield asset, you know, the G site mirror page. So the page that has been mirrored after the page that I want to promote on the money site, except it’s on the G site if that makes sense, or GMB or, you know, whatever it is that I’m trying to link to. But if you’re going to do two links, then it would be whatever your target is that you’re trying to push the most power to. And then usually to one of your other tier-one entity assets, one of your other branded entity assets within the SEO shield, syndication network, GMB website, g site, Google Map URL, any one of those, if you’re trying to push maps, like in the local three-pack, then I would recommend linking to your whatever your target URL is, again, if it’s going to be your money site page, then so be it. But as the second link, I would always link to either the GMB website or the GMB map URL. And I’m gonna I know that was one of your questions, what’s the best URL to link to there? I’m going to show you how to find that in just a moment. Okay. As far as anchor text, as I said, if you remember, if you’re linking to SEO showed assets or any tier one branded entity asset, you can use keywords. And that’s what Marco just said is actually better. That’s more powerful than naked URLs. So your anchor text is going to be whatever you want it to be. So for example, general contractors, Fairfield VA, I would probably word it slightly to where it reads naturally, like, you know, General Contractors in Fairfield, California, or in Fairfield Kat ca and use that as an anchor text to link back to, you know, again, your GMB website, or your GMB map URL or something like that. Okay. Marco, do you want to comment on that while I show him how to find that URL?
No, no, that’s fine.
So if we go to like, if I just do a quick search for big bamboo marketing, there, it comes up. And when if you do a brand search, you get a knowledge panel to pick up here. Then there’s a Chrome extension. It’s called gather up. So gather up Chrome extension, and you just click that, and right there is that that’s the maps URL that you want to use. It’s the dub dub dub dub google.com, slash maps, question mark, CID equals URL. Does that make sense? And again, it’s called a gather up Chrome extension, just go to Google and search, gather up Chrome extension, go add it to Chrome, and then go do a brand search for the brand that you want to grab that URL from. And when the knowledge panel appears, you can also do it inside of Google Maps. It won’t give you the Google writer review URL if you do it inside of Google Maps. But if you just do it for standard Google search, and the knowledge panel appears, you’ll get both of these URLs. And that’s the URL you want to use. Okay. It’s a good question.
All right, number three. Oh, how do you find them? So how do you find the right okay, and should it be one of the three-link URLs? Well, it can be but also remember, if you’re buying press releases from us press advantage allows you to add a Google My Business map to the organization page when for that brand right for that company. And one of the options is to embed the GMB map into the press release. So, you know, you can link to that map URL if you’d like but you can also just opt to have the map embedded, which is typically what I do okay.
Okay, moving on the number, what is the best practice for the image filename. The image with the keyword with the best practice for the image, again, if you’re doing maps is to use the use, or trying to rank locally, or whatever is to use the URL of an image that’s already been published on your money site. So like, if you’ve got a page, in this case, your general contractors, Fairfield ca page, whatever image you have on that page, that’s already been optimized. Hopefully, you’ve already optimized that image, the file name, the metadata, all of that stuff’s been optimized geotagged and everything and it’s been added to the page on your money site, then add the image through the URL, because then what press advantage does is it publishes the press release, using the source URL for the image source from your money site page. So now you’ve got your website, your photo, that is a media file on your website, which has now been syndicated out to hundreds of press releases, you know, published on a bunch of different news and media sites. So it’s pushing credit back to your money site, image URL if that makes sense. So that’s what I do. And then likewise, if you don’t want to, if you’re not linking back to, you know, you can also use an image from a from Google My Business, for example, from your Google My Business profile, you can embed an image from there using the image URL there. So just think about where it is that you’re trying to push the power to. If it’s all trying to push the power from the money site landing page to the location landing page, then use the image URL from that page. If it’s that you’re trying to push maps, grab an image from maps, make sure it’s been geotagged before you upload it, but then grab the URL from maps and use that as your embedded image URL. Does that make sense? And then for keywords, I just usually put whatever keyword I’m trying to optimize for. And then I put by like, the letter B y, and then the brand name so that I’m creating that association between the brand and the keyword.
Any comments on that? Yeah, one of my press releases will have my logo. Another one of my press releases will have the logo from the GMB. So it’ll be it’ll create that relationship between my GMB logo and the logo on my website. And then I’ll just keep adding images that are part of my entity from around the web. So, however, many press releases are in my stack, that’s the number of images that are going to go out, they’re all going to be related because I’m going to be claiming all of those in my same as the information in the schema. The idea here is to reinforce all of these entity relationships that we’re creating all of these brand relationships that we’re creating. So I’m going to use my logo, I’m going to use the GMB logo, I’m going to use images from the GMB and images from my website and related images. So I’m going to have between three and seven press releases before I start my next stack, and so on until I read it. And then if it one of the ways that you can also do it is you can do like an image and bedroom to continue creating those relationships to continue powering up your images. And you’ll pop an image carousel with joy. So when someone does a brand search, you’ll get that nice image carousel, you get a nice video carousel if you have videos. And then that adds. So the reason for this and why I like doing this is because people will often when they look at if they’re going to hire your service, they’ll do a brand search, what is this company about? And when they go in, I only want them to see my stuff. So I want to pop all that up for them. When they come to that you’ll see people doing the brand search when they come they do the brand search and they see everything that’s related to wherever they click, they’re gonna land on one of your properties. And if they click on it, hopefully, they’ll go to a CTA. So you’re always trying to create a way for that person to convert. It’s not just the idea of creating the relationship or whatever. There has to be, like, a purpose behind all of this. And the purpose behind it all is to try to convert as many people as possible trying to get them to click trying to follow that call to action. Yeah.
Yeah, and it’s interesting if you notice, if you do a lot of GMB stuff, you’ll notice there’s a lot of brand searches that come in GMB insights, you’ll see that a lot. And what I’ve kind of discovered is that you know, and I guess this has been known, but it’s, it’s interesting to see it more and more and more recently, but um, I think a lot of people will when they do like a generic search for, you know, a keyword search for a service or whatever, and they find the company that they’re going to contact. Again, in my case, it’s pretty much all Tree Service stuff now. So if they can’t find a Tree Service contractor through a generic keyword search that they’re going to call to request an estimate from, they oftentimes will go do a brand search before making the call. And so the and so it’s really interesting, but in GMB insights I see all the time now, that brand searches are one of the top keywords that are used to trigger the maps listings. And it just makes you wonder who’s doing all these Brand searches. And it must just be that people were kind of being conditioned to go look at what else is being said about the company before calling them, especially for contractors. So, so you remark up. Yep, yeah. And so here’s the other thing, this is what I was talking about. So here was an image just from big bamboo marketing example, that was the URL. So you can see it’s in the actual, you know, domain, but this could be the embedded image in the press release. And then there was one that I just took from a this is a GMB post from Semantic Mastery. And if you just click on a GMB post image and click copy image address, that’s what it looks like. And so you can also look at that’s a Google user content domain that’s already been associated with your brand. It’s tied to it because it knows where it’s been placed. And so that’s a very powerful thing to do as well. So, those were really good questions, by the way.
So we’re gonna keep moving. What is the best practice for the YouTube video? title name with the video with the keyword? Yeah, I mean, it depends on what you’re trying to do. I don’t do a lot of video SEO stuff anymore, but I still optimize them the same way that I did years ago, in which I always do the primary keyword, then a separator, and then the brand name. That’s how I did it. It works to give them the link to YouTube silo Academy, and it’s only seven bucks. And I think it’s why T dot silo dot Academy,
I’ll grab the link and put it on there.
Yeah, go grab that, man. , this is one of the best investments, you can make only seven bucks.
A tip right there. Beautiful. Now you don’t see my fat face on there anymore, either. Now, I had to replace that I saw it like six months ago, and I was like, holy shit. I was almost 300 pounds at the time I recorded that sales video. Anyway, Alright, moving on. Those were really, really good questions. Um, okay, and you can embed a video into press releases, they don’t get embedded on all of them. But you can add a video URL to a press release.
Okay, Bb’s up with a list of questions. What’s up, baby says, Hey, guys, why won’t you rather keep all of your methods to yourself and telling it to others? Why do you teach this? Why do you want this kind of income stream? Then rather hammering your methods for you only? That’s a good question. I mean, originally, when we got started, it was just the well, it was all of us that you see here today. But we had got together through a forum that another like mastermind that we had joined, which was basically a forum, it was supposed to have a webinar once per month, which didn’t end up panning out. But we were all paying $200 a month to be a member of this particular, like mastermind community type thing. And it was mainly just access to a forum. And we would all chat often in, you know, in the forum. And I ended up deciding that I wanted to create a weekly accountability group so that we could just meet on a weekly basis unit at the time as Google Hangouts and, and just kind of share what was working, what wasn’t working, and just learn from each other. And so all of us connected and as well as many others, and we would just start meeting every single week. And what happened was, it was funny, but we at you know what, before we decided to monetize it and turn it into a business, I think we had on any given week, roughly 25 to 30 people show up every week, but it was really like just a handful of us it was us and a few others, there’s probably about seven, or probably about eight of us that would constantly be sharing every single week, and talking and sharing and talking and sharing, everybody else would just show up and listen, which was fine. But uh, you know, after the original group that we had all joined in, we’re paying $200 a month for wasn’t providing what it had promised us. You know, we decided at some point, we realized, like, hey, we’ve got we’re putting out better information than what we’re paying $200 a month to be a part of. So why the hell don’t we monetize this and turn this into a business? And so that’s what we did, we formed Semantic Mastery. Before we actually became a corporation, we went out and kind of just, we just started trying to develop an idea of how we were going to monetize stuff. And then you know, took a few months before we actually incorporated and we had to work out you know, we lost a few that were originally going to be partners with us, but it ended up being just the five of us. And part of it was because you know, it was there’s so much that we can’t do at all like in other words, even if everybody that comes and watches these webinars on Hump Day hangouts wanted to get into specifically Tree Service marketing, there are enough damn Tree Service contractors in the United States alone, that there’s enough for all of us. There’s a big ocean of money sloshing around out there and there’s not really any one of us can do at all. Do you know what I mean? There’s enough room in the space for all of us is my point. And so there was really no reason for us not to share some of our methods and techniques, especially because you know, in this industry, you guys know there’s a lot of garbage, there’s a lot of shit that gets pushed out there. And our methodology was always such that and this was what we literally developed a semantic mastery on was that we would only teach stuff that has been proven that we’ve proven and because each one of us has our own digital marketing businesses and various forms, we have a vast amount of experience. And we only share what we know, to work with our own projects on our own clients and such so that it makes it not risky for our members and our students. And that was part of the reason that we wanted to do it was to kind of help to, you know, provide some good stuff out there among all the bullshit if that makes sense. And so, and it’s just stuck, you know, this is not my primary source of income. But it is been good to us to me, you know, and so that’s part of the reason we do these free on every single week is so that we can give back to this industry, which has been having treated me well over the years. So that’s my take on it. Let’s say you. Yeah,
I think it’s fun and also, this might sound cliche, but over the years we’ve had many students or members, because like I said in the mastermind, I don’t consider those guys students or those folks, students there. They’re members, right? Because they’re colleagues essentially. And we’ve had many of our members or whatever that have over the years become very, very successful. And, you know, they’ve given us some credit for that, obviously, it’s them that does the hustle, we’ve just provided them information, but they had to apply it, and put in the work and everything else. So it’s them that did it, but we had some part and we’ve been given credit for that at some level and helping them to succeed. And that’s, that’s very rewarding. It really is, that’s part of the reason I got into doing this just to help encourage other people to make a change in their life, you know, to get over the rat race, you know, working just over broke, right jlb having a job being just over broke and doing something to secure their own financial future, or at least give them more control over their own financial future. And that’s what, that’s part of the reason I got into doing it. Because, you know, I spent many years literally behind a computer screen studying in in testing for, you know, 14 1516 hours a day, before I started making any money. And then once I started making money, I wanted to be able to help other people to do that, as well. And on all of us, my partners, and I all have that, you know that that desire to help others where else we wouldn’t behave done this all this time. And that’s what I was pointing out up here 335 episodes, this is the free webinar that we do every single week. So that’s well over six years, we’re going on close to seven years now. Which is insane. So anybody else wants to comment on that? Adam, Hernan. We got time.
I think you guys kind of, you know, a combination of all of that. Yeah, you know, it’s fun. And, you know, sharing this is definitely a part of it. And I think over the years I have moved more into that non-scarcity mindset. You know, there’s so much out there and you know, there’s so many ideas I pray even gone even further was just like, yeah, we could share all day because so few people are going to take the time to implement things done. And it is work right. You know, when it comes down to it, you got to steal from Marco do they do, right? You can listen all day, but if you don’t implement it doesn’t mean shit. So yeah, it was it is fun. I like getting on here and talking. And you know, I’ve just thought it’s funny if you guys go back a few years in the archives on YouTube and check us out and are you know, I especially would be like, Hey, guys, like, Hey, I’m Adam. Now it’s like, man, screw it. I want to talk to people. Let’s do this stuff. Good.
Yeah, SCR our new since we got time guys up, we don’t really have any other questions coming through. But SCR new, you know, the member who’s an instructor for syndication Academy. She, when we were launching that a couple a few weeks ago, she and I got on a zoom call to record basically the sales video sales letter. And, and she was super nervous. And it was funny, because she was like, you know, I don’t know if I can do this, blah, blah, blah. And I was telling her, I was like, Yeah, you’re gonna get better, don’t worry about it. Like, honestly, you’ll get better. It’s just, it’s just like anything else, you get better at it with time you get more comfortable doing it.
And I remember, that’s what I was talking about the YouTube silo Academy. That was one of the very first few products that we launched. And, you know, I was close to 300 pounds at that time, it was a real close-up headshot, and it was just my fat face talking into the camera.
And it’s so funny because as Adam says, you know, you look back and it’s like, wow, we’ve come a long way I’m so much more comfortable talking to you on a webinar and such now. So yeah, it’s been interesting to watch kind of the progression of all of us. And we still we’re still here, we’re still doing this every single fucking Wednesday.
I mean, again, 335. We’re going on seven years now. So you know, I’m proud of us for doing that.
Alright, last question. And we’re gonna wrap it up a little bit early unless somebody else posted another question. Maybe says, Does your method when I take a hit from the May update about core web vitals? I don’t know. Most likely not big. I mean, we’ve been fortunate with the methods that Marco mainly has developed, you know, with this semantic, semantic SEO, essentially entity based SEO, that we’ve been able to just slide right past all the major updates for the last several years, which is why we just keep sticking with what’s working instead of trying all these new things. That, you know, because we were we’ve enabled very fortunately to our methods have escaped any problems with all the major updates that have occurred over the last couple of years, for sure. So I don’t expect to see any difference, but we don’t know until the rollout is until an update is rolled out whether it’s going to affect we can again, BB that’s a purely speculative question. And we’re not going to speculate on that. But my assumption is that we will do just fine. But we will find out for sure when it happens. Let’s say you Mark II, I’d like to give him my answer because it’s my standard answer. BB. If I could answer that question, what I would do today is jump on a plane to the US and get on that Mega Millions and hit it and never look back. I forget what is it some ridiculous 300 million 500 million? And I’m out? See? That’s if I could answer what Google is going to do tomorrow. Because we don’t know, like day to date, much less what Google is going to do in May. What I can tell you is that up until now, our method has always been worry less SEO, it’s entity-based, we focus on the entity, everything goes towards that part of the algorithm. And what I have seen from what Google is testing for my Google is rolling out my Google has rolled out is that art, activity, relevance, trust, and authority, will trump anything. And I can almost guarantee that art, if you do this, right, if you have the entity set up properly, if you have all the bases covered, and if you have all of the pillars as we’ve always had it up, that’s going to overcome any negatives that you can get from PageSpeed, or from the core web vital. That doesn’t mean that you ignore the core web vital, because why ignore them if they can give you an additional boost? Yeah, but as far as negative, out, the way that we do it since we’re focusing on the entities has always avoided any of the negative aspects of the algorithm. And I think that as long as you’re sending good signals, you’re always going to overcome any negatives that could happen. Now, is this going to hold true into the future? I don’t know. I don’t know if I’m gonna wake up tomorrow. How can I answer what do am going to do in May? I can’t say whether I’m gonna be here in the next five minutes, 10 minutes, whatever. I hope I am. That’s all I can say. And that’s all I can work towards. I can all I’m gonna do is continue doing it do I do into the future? And should google changes should web core vitals, make a difference? That will just adjust it so that we incorporate core web vitals into everything that we do? And that’s how we that’s how we’ve always done everything. We’re just we didn’t start out with the SEO shield. We said we started out with Syndication Academy. Everything that you see today has been building off everything else that we do. It was IFTTT SEO Yeah. Then that wasn’t as strong as it should be. We unquote we went and see okay, how can we make it better? Okay, RYS Academy, RYS Academy reloaded @ID we incorporate more into syndication Academy Coco genius. Yoshi, what’s a local? Yeah, local GMB Pro. But with the SEO shield, PR Pro, local PR Pro with local GMB Pro with the SEO I mean, this everything has been building one, one or the other. This didn’t happen overnight. So should anything happen overnight? When this rolls out, we’ll go take a look and see what happened. And we know what it is. So we just adjust for it. It’s very simple. Yeah.
All right. So I guess we’re gonna wrap it up. But a shout out also that should have said this earlier to Adam. He posted in the Slack channel with SCR instructor from syndication Academy, a really, really good find, which I’m not going to reveal here because it will be revealed in one of the upcoming syndication Academy update webinars, but I played with it. Adam, just because you mentioned it. And um, I’ve got some tests, I want to run with that. But I could see the value of it immediately when you said that. And even on the free account. They are publishable, by the way.
So how standing? Yeah, so I’m a partner with them. And they gave me some training. And I was like, Huh, this could apply outside of productivity. Let me absolutely again. So I’m looking forward to that. So yeah, I guess SEO be given an update to the syndication Academy members. And yeah, that’s a good one. So I just want to give a shout-out for that, because I even took time out of my day, which I really didn’t have time to play with it today. But I was just like, oh my god, that sounds amazing. So I went in and played with it, and I could see how we can do some pretty nasty stuff with that. I’m gonna test with it a little bit.
So the last question just came in. an unknown person says, Can you tell me what digital marketing is? In a nutshell? Yeah, it’s marketing. Online. That’s what digital marketing is. is marketing online.
Advertising delivered through digital channels if you want to get taken, yeah, but who wants to get you know, the way that I’ve thought about or I had heard a definition of, you know, marketing is one too many. Sales are one to one. That makes sense. So marketing is sales to many and sales. Sales are one to one. I’m sorry, marketing is one too many and sales is one to one. And so Mark Mark digital marketing is just marketing, in any of its forms, but online, right. That’s the way that I look at it. So Okay, thanks to everybody for being here, a mastermind with me tomorrow, as well as the real estate, excuse me, the sales mini mastermind starting tomorrow is the first of 42 weeks. So if anybody wants to join that join the mastermind and we can talk about
In episode 330 of the weekly Hump Day Hangouts by Semantic Mastery, one viewer asked if there’s a way to get a virtual office address for a service business to get citations and GMB.
The exact question was:
hey guys got a question about citations for a business that operates in different countries like US and Canada. I would like to secure some citations from the other country but the business doesn’t have a physical office there as they are a service business. Is there a way to get a virtual office address so I can get citatitions and potentially a GMB? If not a GMB citations would be plenty. Thanks for your help.
In episode 330 of our weekly Hump Day Hangouts, one participant asked about the best way to monetize autoblogs safely.
The exact question was:
Whats the best way to monetize these autoblogs safely would it be good to buy PVA gmail accounts and run them in isolated browsers for this purpose? Thanks for all the great seo stuff you share!
In the 330th episode of Semantic Mastery’s weekly Hump Day Hangouts, one participant asked the best way to build lead gen properties.
The exact question was:
Looking to get into leadgen and have a nice domain I found aimed at contractors nationally. Whats the best way to go about building out leadgen properties these days? Would you just get a gmb and go mass page? Thanks guys
In episode 330 of Semantic Mastery’s weekly Hump Day Hangouts, one viewer asked about the team’s thoughts on AI content like Marketmuse, Frase, and Menterprise.
The exact question was:
What are your thoughts on AI content with stuff like marketmuse, frase, menterprise etc? Is it fine to use on money site with some manual editing and manually added content? Can this be used to automate curation for our blogs the way Bradley does it. Thanks a lot!
In episode 330 of our weekly Hump Day Hangouts, one participant asked if all the MGYB services work for non-English sites.
The exact question was:
Hi guys! Are some or all of the MGYB services for non-english sites as well? What would be different or good to take into account when ordering to project in other languages that’s non-english? Would you still recommend to follow the battle plan or take a slightly different approach in some way?
In Semantic Mastery’s weekly Hump Day Hangouts episode 329, one viewer asked how to properly set the CloudFare settings to point to the website.
The exact question was:
I recently purchased the video mail prospecting system that Bradley had done, which is awesome BTW. I have a technical question in reference to this, Bradley had mentioned during the training to set up a website for the personalized name domain to help with email delivery. For the life of me, I cannot figure out how to set the cloudflare settings up to point to the website to work right (normally you set the nameserevers on the domain to point to the hosting to work). I hope this makes sense on what I’m asking. Any suggestions on this. It’s probably simple thing that I’m missing with this. Thanks, James
In Hump Day Hangouts episode 329, one participant asked how come Google ranks pages with blocked membership content.
The exact question was:
3) how come google ranks pages with blocked to membership content?
In episode 329 of our weekly Hump Day Hangouts, one viewer asked if the team have tried using 301 redirect to a domain with a single backlink from an authoritative site to a money site.
The exact question was:
Hi guys: 1) have ever tried to 301 redirect a domain with single backlink from authoritive site (DA80+) to the the money site? what were the results? if not then what should be the results? will it get a juice even thought the domain was expired?
In episode 329 of Semantic Mastery’s weekly Hump Day Hangouts, one participant asked if you can use the SEO power shield to a website that already had a Google drive and IFTTT setup by another vendor.
The exact question was:
I just purchased the power shield. Can I use it on a website that already had a google drive and IFTTT set up from another vendor or should I use it only a site that doesn’t have those things set up?
In episode 329 of our weekly Hump Day Hangouts, one viewer asked for some advice on how to optimize an online vehicle dealership web platform in Facebook marketplace and other sites.
The exact question was:
From Nicole Campbell in FB – I am creating a web platform that will allow for dealers to sell their vehicles online. However, regarding the marketing, I would like for their cars to be marketed through Facebook Marketplace and a ton of other platforms. I’m not sure how to go about doing this. Do I automate my platform or do I automate each vehicle that is uploaded on the platform? If I automate each vehicle is that a multitier Tier Syndication or a Single Tier?
In episode 329 of the weekly Hump Day Hangouts by Semantic Mastery, one viewer asked what software the team recommends to automate LinkedIn lead generation.
The exact question was:
hey guys wondering if you know of any good LinkedIn automation lead generation software systems to help get more leads for our agencies and clients.
In episode 329 of our weekly Hump Day Hangouts, one participant asked if should you buy an MGYB link package to hit the RYS stack after purchasing a deep keyword research.
The exact question was:
I also purchased in depth keyword research and am assuming the next thing to buy would be a link package to hit the RYS stack with. Any suggestions on what else I could be doing. Fortunately, I have a monthly budget to spend on mgyb.co. I want to really over-deliver for this guy!
In the 329th episode of Semantic Mastery’s weekly Hump Day Hangouts, one participant asked if you should create a GMB for a business aiming to get monthly membership signups even if it’s not a local service type.
The exact question was:
Hey gents, so I bought an SEO Shield for a business who is looking to generate monthly membership signups. It isn’t a local business really, though I am wondering if I should order a postcard and setup a GMB even though it really isn’t a local service type of business? My SEO Shield is already in your Que without an address or phone number. Any advice appreciated.
In episode 329 of Semantic Mastery’s weekly Hump Day Hangouts, one viewer asked if daily posting on GMB help in ranking the listings higher.
The exact question was:
(2) I am presuming that daily GMB posts are allowed, and I recently read that posting daily on GMB will significantly help the listing to rank higher, and that optimizing the post for your targeted search terms will also significantly help with ranking, are either or both of those true, and if so, how much of an impact will either have? … Thank you VERY much for your help as usual, it is greatly appreciated
Click on the video above to watch Episode 333 of the Semantic Mastery Hump Day Hangouts.
Full timestamps with topics and times can be found at the link above.
The latest upcoming free SEO Q&A Hump Day Hangout can be found at http://semanticmastery.com/humpday.
but welcome welcome welcome to a fit for SEO hump day hangouts we got the triple three-episode it’s episode 333 we got everybody here we’re gonna jump into it in a minute first we got some hellos to say and a couple of announcements to go over if you’re joining us live leave a quick low on the page let us know you’re alive and kicking and if you got any other questions now is a great time to get those on there so since Hernan kicked it off I’m going to start with him first how’s it going its good man it’s great, I mean, downtown Buenos Aires for a couple of days it’s good.
yeah and I’m not used to this being in the big city but everything’s good
nice alright Chris how about you how are things in Austria.
well today was absolutely amazing
with let me calculate 77 degrees here sunny almost summer weather like everybody loved it but tomorrow we’re going into hard lockdown till 11th of April so I went all out capillary psycho went out for like one and a half hours bike tour and yeah you gotta use the time as long as you can still do it
right nice nice nice yeah I had a call with you ladies from Vienna who were like yeah getting kind of tired of the back and forth so I was like yeah I’ve heard that oh man Marco how you doing
well can I say we’re gonna we’re gonna go to yours every week and you’re gonna see the same exact thing if i stop if i start going over that way if i start going off into the it’s my fake background you know now with this zoom thing i can fake the backgrounds and fake sunny all day long it is what it is man it is what it is syndication academies what’s up sc is great i don’t know it’s just it’s been it’s been fun it’s been a journey because we started on my birthday last year so that’s what’s august to now getting it already getting it all set up and she’s in we have we i say we i mean se because you she rocks three update websites already all three updates let’s call it two websites and an update where she went into depth about something that i talk a lot about which is just fantastic and so to and above and beyond the call of duty in sharing that i just think it’s fantastic man and i think the people are going to get a lot out of this train so someone nobody what’s the difference though we never rebrand our shit and just call it like v3 and repackage the same thing and so we never do it we’ve never done it we know that it’s standard in the industry you call it something else and it’s still the same old shit we don’t do that we actually do cover new things different things of course user interface has changed the way the approach might change software comes and goes right people they’ll put out good software next thing you know that they’re not supported they made enough money they go they stopped support and waited the only idiots who support a facebook group for over over six years or almost sorry six years we have to be the only one but we do i mean that’s why we have the name that we have and that’s why we’ve developed the trust that we’ve developed we’ve got to be the only idiots what seven years giving away free information free knowledge for people so that we give back to the seo community to the people that support us anyway all that to say syndication academies that just re recorded training no it isn’t it’s new and improved ses in the facebook group i just saw her yesterday actually your day before answering your question so she’s in there she will be in there daily answering questions for you guys or giving you updates or just whatever it is i think to me and what people are getting sometimes it hurts i see those numbers come through and what we’re charging monthly and like if we were taxing that it would still not be enough for me but that’s another story altogether anyway syndication academy
rocks definitely yeah it’s been really cool I’ve already been in the group a little bit seen SEO responding to people because I was like oh this is a good question I just saw that notification so I went in and I was gonna say something like nope already got to it so he’s doing an awesome job and helping people out in there so yeah if you guys haven’t checked it out head over to syndication academy and find out more about that but Bradley how you doing
I’m happy to be here a busy as all hell it’s that time of year for me where the three guys are you know their business is really starting to pick up so things are getting really busy on my end and that’s a good thing just in time
cool well I’ve got a couple of quick announcements to see what else we got with you guys but I wanted to let everybody who’s watching know, you know, if you’re new to semantic mastery you’re new to MGYB new to heavy hitters club you’re just kind of watching or just getting started with us, we highly recommend heading over to the SEO shield comm that’s the word the SEO shield calm, alright, find out how to shield your site don’t have to worry about algorithm updates, and it’s free training head over there get started there and that’ll also help you understand some of the stuff we’re going to be talking about. If you want to take things up from there, you can grab the battle plan it’s our step by step processes for getting results with SEO and how we do it the services we use the way we do it the order we do it in a battleplan.semanticmastery.com if you’re an agency owner, maybe more of a consultant, you know, you want to get more clients, you want to grow your revenue, you want to scale your team, hopefully, all three of those things have you saying like, yes, those are things I want to be doing. So that you can work less earn more and work on your business, then to x your agency is the place for you to go and check that out. Beyond that, if you’re really ready to grow and you want and know that you know, an experienced community is the place for you to be, which is how we all got to know each other because we independently realized that’s what we needed. We met each other online. And that’s how Semantic Mastery came to be. Well, if you know that that’s the next step for you, then we highly recommend checking out the mastermind You can find out more about that at mastermind dot semantic mastery.com. And I mentioned mg y v real quick but I just want to say if you’re not familiar with mg y b, it’s where you can get your done for you services, all sorts of stuff link building the SEO shield syndication networks done for you, right? In case either you don’t want to go through and learn all the training or you don’t have someone to do it for you. There’s also the done for you option, and so much more of it, go over to mg y v.co. And check that out. So with that said, Guys, is there anything else that we need to cover? Before we get what
I just want to add to what Marco said because all I’m doing right now is GMB stuff for my new agency and a number of my own lead gen assets in the stuff that we teach in local GMB pro and then what Marco and Rob are teaching and Heave Hitter Club combined with like those two things combined are just fucking crushing. GMB ranking right now. It’s insane how quickly I’m able to get GMB to move. And then I’ve sprinkled some of my own flavors into what local GMB pro and what Marco and Robin been teaching and Heave Hitter Club. And I talked about that in the semantic mastery mastermind and it’s just like, I’ve got dozens of GMB’s that I’ve been testing across now for the last six or eight weeks different methods and the local GMB pro method with what they’re teaching and Heave Hitter Club is just absolutely crushing GMBs right now like to the point where I’m offering a guarantee to my to prospective clients when I’m pitching GMB services, I’m offering a money-back guarantee within 90 days and it’s insane because it’s not something that you know people typically do. And I’m willing to take that risk because across all the dozens of sites that are GMBs that I’ve been testing with in the last six weeks or so I’ve gotten every single one of them to jump into the three-pack it’s just insane. So it’s you know if you guys are doing local stuff or even not local as Marco says local is relative, but I know it works. It works for hands. It’s crazy how quickly it works, too. So
yeah, any follow-up on that? It’s just what we’re doing is ridiculous and people say they can’t be done that way or too simple, or it can be used that way, the way we’re using it in ways that people can’t even think about using they have, they can’t conceive it as but the only way that we’re going to share that is come to join the Heave Hitter Club or join the mastermind and the Heave Hitter Club through the mastermind. And come see what we’re doing in there. Because it’s like I said, they get ridiculous results that we get.
Sweet more, we’re good to go, guys, I’m gonna grab the screen. Let’s do it.
I can find it. There it is.
Alright, looks like Tory is the first one for today says Hi, I already have a successful SEO shield, the keyword URL Association has been made. But now I’d also like to associate my URL with its acronym. What’s the best way to do this by an extent an expansion for the main URL schema update? Not Oh, I guess that’s or a schema update. And if it’s simply schema is this something that can have support do for me. Um, there is in schema there is a difference there’s an alternative name, there’s that is a designation that you can add in the schema Marco can give you better advice as far as like what to do with the drive stack. But there is definitely an alternative name designation within the schema and either at either the organization level or the local business level. I know that to be true, because a lot of my lead gen assets I have branded, but I have their DBA or doing business as from my primary LLC. So in that schema for those assets, I put the brand name, which is it’s a registered brand name for the state of Virginia, but it’s a fictional name or doing business as a name. So that’ll be the primary name of the asset or the entity for that location. But then I put my LLC company name as the alternative name, or whatever the designation is the specific designation, I’d have to go look at my schema code to tell you what it is. Marco, what do you say about doing it for the drive stack?
Rob just ping me. And he said that it’s not something that that support will do. Right? He answered this in one of the groups but for the sake of our Hump Day Hangouts, it is not something that support will do, you can go in and you can update the schema, I mean, you own the s3 bucket that your ideas and you can change it, you own the schema that you have on the website, and you can change that. Now as far as the acronym, be careful, be careful how you approach this and that you create the relationships correctly. Because you don’t want to create ambiguity is going to take you 10 times as long to fix the ambiguity because it only takes one shot. And it’s ambiguous and the bad taste that is two different things. They have to bring it back together. And it’s not that simple. By unexpected, yeah, you could buy an expansion stack, but all you would have to do is relate the name of the company to its as Brad was saying alternative to alternate name, if it is an alternate name if it’s used a lot, then that’s why you would be using it and if it’s something that’s referred to, commonly, why didn’t you brand it from the beginning as the acronym, and then provided the alternate name for whatever the company name is? Like, I’m not sure what you’re trying to accomplish? Or what you’re trying to do from the question is just association that then it’s just creating the parent-child relationship with alternate name schema, go to schema.org and see what you can use I’ll be there’s a whole lot of things that you can use for alternate name schema.
Yeah, here’s one of the legal name is a schema.org property. That’s where I do like so for example, I’ll have for a location that is a lead gen asset, I’ll have the, you know, the brand name for that location as the schema name for that business. But then, and the legal name, structured data output, you know, the LLC, which is the parent where essentially, it’s not the parent organization, it’s the same organization just it’s the actual legal name of the organization if that makes sense. So that’s one of them. Just go to schema.org and look at the alternative name, legal name, you know, stuff like that, see what you can find and that should help.
Okay, moving on.
There’s a good question though. Dwight says Hey guys, schema question for Marco. Is it a good idea to make main entity our website or should we point to G site or GMB? also is a good idea to put us three ID and our ad ID schema section or would it be better to leave it out so competitors don’t find it interested to get your opinion? Well, I was Specifically just to you, Marco. So I’ll turn that one over to you.
Yeah, but that’s not how the main entity works. No, it’s not that no, no, no, no, no, not at all. Again, I’m gonna direct your brand, if you care to share your screen to the main entity of the page in schema.org.
Yeah, it’s a creative work URL, it’s a thing. But if you go to the JSON LD, like click on JSON LD, it gives you an example of what it should be. It’s a context at type, the main named entity of page, which is, now they give you a subdomain, in that case, but that’s the main entity of the page, right?
So if I can just add to that briefly. So here’s the thing, guys, if you’ve got different structure elements on the page that are marked up, then that’s what the main entity of page comes into play because it’s one of those smart up elements of the page is the main entity of the page. Does that make sense? So for example, that’s where I was talking about over the last few weeks, this question has come up a few times. But I used to just put organ I used to create organization schema, and it would go sitewide, even for like a multilocation. a, you know, lead gen business or, or for a client or whatever, let’s say they had multiple locations, what I would do is I used to put the organization, schema sitewide. So that would be global structured data, right? That would be it would be added globally to the site. But then on each individual location page, I would add location or local business structure data. Well, unless you nest or connect those data items correctly, then that ambiguous it’s the page because Google doesn’t understand whether the organization schema is the main entity of the page where the local business schema is the main entity of the page. And that’s where something like the main entity, a page designation would help to clarify that. But unless those two pieces of data are still connected properly, it’s still going to be treated as two separate pieces of structured data, which is what is incorrect. So that’s where like, again, if you were to markup say, for example, Article markup, and you have image markup video markup blog, you know, the actual article markup for the entire page, but then you have individual elements marked up, then that’s where the main entity of page could come in to help disambiguate that, is that correct? Marco?
Yes.
Yes, not only that, the main entity. But I don’t want to get into all that because it gets too technical domain entity can also be a named entity, the main entity could be a supporting entity or the main entity, and that that’s just getting way more intricate than we can go into. I mean, we, I will do this in a one hour webinar, focusing only on that on schema, right, and all these different attributes that you can use to solidify the entity, the main entity, the supporting entities, and however it is that you’re looking to push that page or post, go to schema.org and go to schema.org. And look through it. And you’ll see that the wealth of information that you can provide through that main entity in schema.org.
Yeah, and I was just gonna see if there were any, like help files that talk about connected data. I mean, schema app has some help files, but it’s very specific to their app itself, which I use schema at myself, just because I don’t have the patience to go through it the way that Rob does, although I know he’s created a lot of really good templates. But I use schema app just for my own projects. And they’ve got some really good help files, but it talks about how to, you know, it teaches schema on and how to create it through their app. So it does give you some kind of like conceptual understanding, but it’s also very specific to their app, but that might help you to get a better understanding of what it is that you’re supposed to do. So
Alright, we’re moving on.
Oh, I guess we had additional questions in here said, Would it be a good idea to put s3 ID in our IDs schema section? Or would it be better to leave it out? So competitors? don’t find it? Put it there? I mean, if you don’t put your ID page in, then how is Google going to know to go to your idx page? If you’re not designating that as your idx page? Am I right in saying that Marco?
Well, I don’t understand why you wouldn’t need an @ID if you’re, you’re giving it an identification. That’s your node identifier. Why would you not identify that like I see with this what comes to mind is like we don’t care about the competition? We could give a crap about what they do. We just go and focus on how we do things correctly. Because once you start out, you’ll be so far ahead of the competition by the time they’re catching up. You’ll be forward in something else. That’s why it’s so crucial to like to be on the leading edge on the cutting edge of all this. Like I understand schema up and all that shit but The place where you’re gonna get what’s working right now is in the Heave Hitter Club. Oh, I agree with you through our teaching, and how we show you what does not only teach you the education that you get the examples that you get through the way we show you how to manipulate schema because it’s not just using schema, it’s manipulating and stacking it in such a way that your competition becomes mean, it’s worthless SEO for a reason. Not only do we not worry about Google and Google updates and everything else that Google is trying to throw at you, but we also don’t care about the competition. Because we only focus on what we do, we focus on doing the things that we do, creating the system, putting it in place. And letting that takeover and overtime is you start seeing these ridiculous things happen, where you can rank in 90 days for pet food. Oh, like who does that, where you can get displays in GMB for the keyword pet. Who else is doing that right now? But it happens, because there’s a system in place. And every, if you just go and use schema app without everything else that it entails without focusing on the entity correctly without getting your onsite correct without getting the off-site. Correct. So that everything works. It’s a big piece of the puzzle. And you put that last piece of the puzzle in, and now you can enjoy the work, you’re going to enjoy the fruits of the labor. But the only way that that that can happen is by putting all of these different pieces together, going and doing the ad ID is fine. And creating that node identifier for all of this information is fine. But it’s how you replicate all of these across the web is how we present the entity and the supporting entities, the named entity, the supporting entity, sub-entities, and everything else that we’re pushing at Google so that when when when the buck comes in and looks at our, the data that we’re feeding it, we become the best answer for whatever query, it is that we’re after. That’s what we do. We established ourselves as the best as not only the best entity but the best answer for whatever it is that we’re after, which is how, five years later, the guy in DC plumber, His phone is still ringing off the hook. I just looked at his analytics and search console. And it’s ridiculous what’s happening and all of that before we even knew exactly what it was that we were doing now. Now we know. Now we know exactly what it is back then we were testing and looking and seeing and yes, we were working with entities and brands, and putting all of these little pieces of the puzzle we’ll get we’re getting the patents, getting the information doing the math. Now we know. And now we’re focused, and we share all of this in the Heave Hitter Club and nowhere else. I mean, yes, go and create your note identifier. But that’s only one small piece of a much bigger puzzle.
I don’t know if that’s still the case, because I don’t really do a whole lot of video SEO stuff anymore. But I would probably still opt for the two-tier networks and just stack as many of those to get the results that I need. But don’t forget that, you know, just having syndication networks is I mean, that’s good in itself. But you can also power up existing networks, or like, for example, if you had one tier two network, so you’d have liked the branded network around your channel. And then you’d have three persona-based themed networks, right. And you could add additional networks, but you could also spend money on powering up that network, that two-tier network, so all three rings within that network. And again, I haven’t tested this because it’s been a few years. But my assumption right now would be that it would be better to power up really well-themed kind of, you know, a network that has content that you know, you’re continually adding content to power that up over adding more networks that haven’t been powered up if that makes sense. And if you have the budget, and you can do both, you can add more networks and power them up, then that would be the way to go. But it really depends on what your budget is. So who wants to comment on that?
No, no, I totally agree on that. themed network, right? activity, relevance, trust, and authority. Always try to get traffic into that because part of art is activity. It’s right to get real traffic and the real traffic, the ads training the YouTube Traffic YouTube and Google Ads training. The Bradley does. It’s a real simple way to get if it’s local, then people from that geographic area, and if it isn’t local then people who are at least interested who haven’t. Bradley knows that you can create an affinity audience, people who have an affinity for this now what Google is affinity and what you consider an affinity. And affinity might be two different things. But the whole point in all this is, first and foremost, you’re getting your credit card and Google, you’re paying Google, you no longer become a leech, you no longer lead, you’re actually a paying customer, you’re paying for ads. Now you are, you’re a real person, an entity, who is part of this bigger entity that’s now running ads to this other entity. So you see how it all begins to coalesce and take shape as it being a real thing. So now you take that, and you drop those into maybe the tier one part of your network because you should have a tier-one, even though you’re going to get a tiered network, you’re going to have the main one. And then you’re going to have the three blogging point, blogger, Tumblr, and WordPress, which are going to distribute to your tiered network, you can still have your tier one branded, he said, Yeah, but um, it’s only a YouTube channel, well, then you don’t want to sell hosted WordPress, that’s fine. Use the G site that we provide for you in the SEO shield and make that your money site and embed your videos in there, too. Now you have a link building target for your videos, and you have a trusted source that you can send your Google ads, traffic, and your Youtube traffic to, to start watching your videos in someplace other than in YouTube, of course, trying to kick the YouTube algorithm in the ass to get you’re going to get you more visits from YouTube. I mean, there’s a whole bunch of different ways that you can manipulate this. But the idea is always to verify the entity meaning create the entity and make sure that Google has information on this entity, validate the entity, nothing better than to get real people interacting with your entity, and then solidify it. Meaning that you extend the entity with all of these different nodes that you create that are part of your main entity. And you’re showing Google all of these different things that are all you and these get traffic and they’ll get traffic over time and you run Presley’s and then you run LinkedIn, it’s the system is always the same, it doesn’t change, whether it’s YouTube, whether you do it with Facebook, you can make Facebook your part of your golden frame, your money site, whatever it is you want to call it. But it doesn’t matter, we get this question all the time also doesn’t matter if you if you don’t have a money site, because we will create one for you with the G site and you can work from there.
So we’re gonna keep moving babies up with a list of questions is always what’s up baby? He says, Hey, guys, do you say that if you can get a link from a Forbes or some other 90 domain rank plus, then it will be better to link to the shield rather than to the money site?
No, that’s not what I said at all.
Yeah. And if I was getting a link from a really powerful source like that, and it was in a relevant article, you know, that it was on topic, which I don’t know how you could get a link from one of those if it wasn’t relevant. Then I would link directly to my money site with that that’s me personally that I would absolutely Marco might have a different opinion but i would like to my money site with that what would you say
what’s always been my caveat do not link or build links to your money site unless maybe i didn’t say on this or maybe that day i forgot to say i always say unless you can get a link from one of these trusted authoritative sources especially in the niche or it doesn’t even have to be relevant just getting a link from forbes new york times any any of them but especially if it’s relevant like wiki or wikipedia link getting a wikipedia link all of these reinforced and solidify the entity so why wouldn’t you want to link from these highly authoritative sources to your directly to your money site now in order to avoid any type of penalties we say do not build links to the money site does not listen please do not build links to the money site unless it’s from one of these high power domain amazon would be another one unless you get them from there or unless the links are coming to your website naturally so those you can’t avoid but you didn’t build them so there’s the key do not build links unless they’re from these highly authoritative sources now 90 dr or whatever that dr after it whatever it is like i could care less because that’s that’s a vanity that’s a third party metric it’s not a Google metric we know forbes is powerful so just the name itself are what it is will tell us whether we want the link coming to the money site or through the seo shield to power up and if you could if you could both into your drive stack and g site and into your money site i know it costs a whole lot more but that would be the way to get power into both i never said not to the money site from these high power domains
aaron says i enrolled in syndication academy do I get a t shirt? I don’t know, man. I know when you’re doing the mastermind to get a shirt we on this week we’re sending out shirts. I don’t know if yeah sorry reserved shirts for the trainers only train yeah
I think he wore it well and that’s why I was brought up I’m sure.
so alright moving on next question and Marco this one’s for you because I think it’s about the terminology that bb is basically asking for clarification on he says any embed gig on it must be on the sales page for the embeds he says the power from and it’s in quotes the power of link building will flow to the source and back but both the source and the destination will be protected by the embed itself what is the source what is the destination and how is it protected I guess you just asking for like clarification on what that means the sources is in the iframe itself, right? Right in the inline frame which is an iframe, there is an src equals that’s the source that’s where you’re grabbing the information from the embed on the destination which is somewhere else iframe source equals this right by and then you have a URL in quotes that’s your source the destination is wherever you’re going to embed it ours is the URL the sources the page that you’re embedding correctly the destination is where it is embedded wherever it’s going correct know-how would it be protected it’s protected because it’s not an HTML hyperlink and all of Google’s algorithms focus the ones that build PageRank and ranking score hope to focus on HTML hyperlinks and so iframes are an entirely different beast an entirely different animal and that’s as far as I’m going to go with iframe explanations outside of our paid groups.
It’s interesting in SEMRush you can see iframes as empty anchor links which is interesting i thought that was interesting because i hadn’t seen that until recently and i’m seeing that now it just says it’s it’s it says empty anchor and it but it’s an iframe it’s weird so anyway moving on baby says how is it going in eecom store and the shield of use and sale so i guess that one’s for you adam but that that project is just now getting really started with the off page stuff right
yeah definitely so we’re doing kind of a live case study but that’s really you know it’s a on the side case study we’re doing it as we can and so it’s kind of happening in real time so yeah maybe we’ll have some information once that’s wrapped up but i guess just to give everyone a quick update we got the blog up and running we’ve got posts we’ve got syndication networks got the rest of the seo shield in place we’ve got a gmb asset and we’re literally just starting with some hosting and doing some other things so We’ll be back. What is this march almost April, so I would think early summer would be a good time to probably give people an update and put something together.
Cool. Tony’s up. He says I work part-time and manage a few actual business GMB listings in the UK. You’ve in the UK, excuse me. You frequently mentioned g sites are different from GMB sites? Yeah, GMB website to the free like one-page website Did you get with your Google My Business profile, which has a limit of 5000 characters, by the way? Or maybe it’s 50,000. I think it might be 50,000. Anyways, it does have a limit because I reached it on one of them recently. Anyway, g sites are sites.Google.com. So if you go to sites Google.com, you’ll see what a Google site is. And that’s what we talk about. And when we say g sites, that’s what we’re talking about. If we’re gonna, if we’re talking about GMB websites, we’re gonna call it a GMB website. So G sites or Google Sites is sites.Google.com. It’s like, you know, a, it’s a full kind of CMS, I guess, that you can have within Google sites that, you know, we use for the drive stacks and the SEO show. So you want to comment on that Marco?
Yeah, G sites are the only ones they all in ones that Google gives for free. The other one is the business site. And it’s not just a one-pager because every post that you put on there actually becomes a page in and of itself, you can actually silo it. It’s like an inner page. Yeah, it’s really cool. What happens in those and how you can manipulate that. And it’s something that we go into in local GMB Pro.
Yeah, and that shit was working like crazy, right? Now.
Imagine that.
It’s crazy.
I’m gonna go off of skip off, skip for a second, right? And just say the training was done. How long the three years ago for probably, for now, I think and people asked, has it been updated? And we’re like, no. But why? Why would update something that’s working? The same thing with RYS Academy, same thing with the SEO shield, something’s changed. Like, right now what we’re recommending is when you send for that GMB pin, to have as much detail in there as possible, so you never again have to go and change anything. So that you don’t run the risk of getting suspended. If it’s real. It’s hard to get a suspension, but it does happen. You’ve had real businesses suspended by Google, which is ridiculous. But I mean, the basic foundational principles of that training, which is what we always work on, we don’t go with the latest greatest. We don’t go with the newest, best, brightest, whatever. We just don’t go with what works. And if it’s a hack, we try to tell people like when we were able to verify GMB, that it is a hack, and that it’s liable to get terminated, which is why we gave people a money-back guarantee and a suspension even guarantee on on some. And we ended up giving people a whole bunch of money back because it was something that we knew Google could close or shut down at any time, others other ways. We work on foundational principles in the GMB, we’re going exactly by what Google says to do that we do it our way. Well, that’s just us. And it’s and it’s open like that, that it can be manipulated that way. And you’re still I mean, yeah, it’s getting really close to the edge. But you’re still within the boundaries of the terms of services we’re allowed to post. We’re allowed to post images, we’re allowed to post video, we’re allowed to do a whole bunch of different things. And it’s exactly what we do. And they just keep opening up things and making it better and making it easier, making it simpler, and making it more powerful. So why, I mean, if you could, why would you not take advantage of that GMB? And it’s ridiculous yet and no, I do have plans to update it at some point. We talked about it. But just so people know it works and it works like crazy. And if you go into the Heave Hitter Club, you learn the foundational principles and apply that to whatever you’re doing Local GMB Pro, people are not going to know what hit them.
Anyway, moving on. The next question was from I saw a couple coming up from D, who’s one of our mastermind members, I’d like to get to those also D Just so you know, we’ve got a mastermind webinar tomorrow, where you know, I can deep dive into your questions over there, where I can’t hear if that makes sense.
So Jim’s up, he says, I just joined a syndication Academy v3. But after realizing that I don’t really want to build out the stuff myself, I just ordered a full SEO shield from MGYB. Well, that’s good. And we encourage you guys even though those of you in Syndication Academy to order a syndication network from MGB so that you can have a finished product to compare what you’re doing. With you know, what I’m saying, you can get you can learn a lot from looking at a finished product, while you’re learning how to actually build that finished product. It can help you shortcut your learning curve and see what a really well done, the properly interlinked network looks like. So we would encourage you to do that. So I think that was good that you did that, Jim. Let’s see. He says, given the fact that I don’t have my syndication network in place and very few social profile links, would it be better to order all the parts separately in the future for a brand new affiliate display ad blog site, also, as the full SEO showed overkill since my sites don’t have any local aspects, such as maps? Okay, so a couple of things on that. We, you know, we don’t recommend ordering a part separately, unless you needed to, like, for example, if you had built a syndication network already, but then you decided that you wanted to add an SEO shield, then, you know, you could go in and actually buy our y S Drive stack and G site separately, you could buy an idx page separately, you could buy each one of those components separately, but it’s better, it’s more cost-effective. And it’s also faster in delivery because it makes it easier for our Build Team. If you order everything under a product bundle, like the SEO shield. That makes sense. As far as whether or not you have a local project doesn’t matter, the SEO shield Should I mean, like, we used to joke about syndication networks about, you know, everything gets syndication that we’re Marco used to say if my dog sits still long enough, it gets a syndication network built around his neck. And so that’s how we feel. I mean, syndication networks are still foundational, there’s no question. But really, the whole SEO shield now is foundational, in that, like every project, we recommend, whether it’s local or not, it doesn’t matter, guys, the SEO shield helps to validate solidify the entity, it helps to start building authority. And as Mark always says, it’s being in the belly of the beast. So again, whether it’s an affiliate project or a local project, it doesn’t matter. You should have an SEO show. Do you want to comment on that? Yeah,
I’m using it for everything. It’s one of the foundations of everything I do, everything goes through my SEO shield. Not only that, it’s a way to power up everything. And it’s a way to protect from everything so so why wouldn’t you, I mean, it doesn’t matter. And, again, local, is relative, it doesn’t matter what it is you’re doing, you need, no matter what, no matter what. So please remember this, if, if you don’t remember anything else, no matter what you need to be an entity focus in today’s web environment. The World Wide Web now requires you to have a present entity, your thing has to be well defined on the web, or else someone who has defined it better will outrank you, and get the money if you don’t brand, and present the entity correctly so that it’s easy so that Google can see where everything fits together, then it’s going to guess how everything fits together. And how to codeword says everything is going to be treated as separate. Instead of it instead of everything being part of what it is that you’re trying to show Google no matter what works on that entity and works on that brand. Yes, it exact match the work as the artificial intelligence gets better and gets better, as the natural language processes get better as the filters they’ve installed in local especially in the GMB Get better, those exact match domains will not be as effective. Will they ever lose relevance? I’m not sure. We’ll just have to see Time will tell. But if you look at the people who have been successful online, Joe’s plumbing in Bismarck, whatever, oh no, I definitely north south South Dakota, wherever, wherever it is, hasn’t ever become nationally or internationally successful. Look at the brands go to the supermarket, look at the brand. Go wherever it is, look at your TV and watch the commercials that you get. Yes, you will get some local commercials, of course. But look at the national chains, especially in what in the hell is and I will say this what’s a Google? What is it? What’s a Yahoo? What’s a Benz is a charity. But how does it apply to a search engine, Bing, MSN, Microsoft, IBM International Business Machines, all of these businesses that became these giants Amazon? I don’t think I need to say anything else
may have said these up. He was up he says Bradley, how long is it taking to get map rankings and three packs after GMB verification? It varies every time. But I did just I just got a new brand new project at the end of last week. Well, actually it was over the weekend really. So I’ve got a brand new newly registered GMB that I’m going to be applying all the tests that I’ve been doing for the last, you know, six weeks or so to you know, existing assets that I’ve just been crushing it with lately. So I’ve got this new one, like I said that I’m going to start applying that to, in fact, I just asked my VA today to start doing some posts and stuff for it. So you know, you know me, I share that shit in the mastermind D. So, in particular, I can actually share this as a case study because it’s for my own brand, not for a client brand. So I’m happy to talk about this a little bit tomorrow in the mastermind as well as actually show that particular brand because I’m going to be building out more assets underneath that brand as time goes forward. So, but it does, it always varies. Like I don’t have a specific timeframe on it. You know, depending on how well the proximity of the GMB was physically located when it was registered, compared to like the, you know, city center and things like that, that has a huge ranking factor that I found his location, right location of the GMB where it’s physically located. What I’ve experienced is that has a huge factor in how quickly it will rank. But we can do all the other things that we do. And it just varies it also I think, as I think it varies more depending on like how competitive it is, like how they the other people that are competing for that same term, or same terms in that same area, like how well they’re optimized with some type of age and authority that they have and that kind of stuff. Not that we can’t overcome that we certainly can. But it varies. So if it’s in a less competitive area is typically going to happen a lot quicker. If it’s in a more competitive area, it’s typically going to be slower. So it varies if that makes sense. So the one that would stand by one-moment market, the one that I’ll share tomorrow, D and the mastermind is like the third or fourth most competitive area for tree services. Why don’t know if it’s the most competitive, but it has the highest search volume, the third or fourth highest search volume for tree services in Virginia? And so I specifically wanted to target one of those higher competitive ones with a brand new listing to see if all of the stuff that I’ve been doing, which I’m talking about in the mastermind. If I apply those methods to a brand new listing, if I’m able to get the same type of movement in the same timeframe that I’m able to get with more aged GMB is that have already had a like a presence that you know, they’ve had an existing presence. So it’ll be a great case study to track and talk about in the mastermind. I’m sorry, Marco, what were you saying?
Yeah, I think you guys have heard my pitch to clients, 90 days give me 90 days to show results. Everything I do is results-driven. If I can’t show results within 90 days, with everything that we have in our arsenal, then our shit just doesn’t work, man. I just know from experience that it’s inside of 90 days. So that 90 days whatever that 90-day sandbox that people talk about what that is after 90 days and there are 180 days, you can force shit to go. You should start seeing movement within six weeks did the trick. Right meaning that your GMB will start telling you that and you should start seeing signals, visits to the website phone calls a lot of spammy Phone calls in the BNA this how you know because they’ll be the first one to first ones to find you the Yellow Pages people and all of these guys know HomeAdvisor relentless. So they will all find you. So you know, I’m starting to move up because I’m getting the spam calls and then the good calls start coming in, they actually help the spammy calls because Google sees that click to call on the number. So they’ll help you with that art. But then the phone calls start coming in. And then over time, it just starts to snowball. And all you have to do is just keep doing the same things that we talk about in the semantic mastery mastermind and in the Heave Hitter Club man.
Yep. And that’s, uh, you know, like I said, it’s, within 90 days is absolutely possible, I should have clarified that day. Like, again, my, I’m actually pitching that to prospects right now is guaranteed within 90 days in the three-pack cross a 25 square mile area, or your money back. So that just goes to show you how confident I am and being able to do it within 90 days. Does that make sense? I don’t encourage other people to do that unless you have that level of confidence. And right now I just, it’s crazy what we’re able to do.
So. Anyway, moving on. Next question was, we only got a couple of minutes left, I want to try to complete these last few questions and comments. He says for a multi-location business, is it worth the effort to create a syndication network for each city location? Or, if not competitive, just create one syndication network for the main entity and have city categories in the blog, your thoughts? Anyone? That’s a great question D. I’ve covered that many times. And so yes, I absolutely have an opinion on that. And that, in my opinion, stick with one branded network, it’s so much less work. And you just completely power-up that network. You know, the branded network through link building and embed gigs over time. And if you’re, if you silo your site properly, whether you’re using categories, so traditional silo structure using WordPress categories, or using tags silos, in either case, you can do it because you get specific category feeds, plus you get specific tag feeds, RSS feeds that you can use to power up location-specific networks if needed. So to clarify, for multi-location businesses, or lead gen assets that I build, now I do one branded syndication network. And then I do exactly what you just mentioned, which is I’ll set up categories and either usually the way that I silo local sites is I do topical categories where service-based categories and then I with, with, with categories, and then I do location-based silos using tags. But what it does is it gives me the ability to, you know, publish content that is to targets each location by just placing it in either the proper category or tagging it correctly, if that makes sense. So that now I have silos, either category silos or tag silos that are all the content is optimized for that particular location. Does that make sense? And so again, that can all go out to one branded syndication network that you just juice, right, you just power that shit up. Over time, you can build a massive amount of power to a syndication network, where I will do location-specific syndication networks is if I have a particular location that just isn’t responding as well to having that, that the format that I just described, if it’s not responding as well to that as some are perhaps some of the other locations, then I might, I may go in and actually build a or, you know, have MGYB, build a specific local location-specific network for that. And in that case, then I would just publish content directly to that network-specific font. And by the way, you can cross-post into both, right? So for example, if you’re using a category, you can have the category RSS feed, feed, or trigger that one location-specific network, and you still have your content publishing to your main branded network. Does that make sense? So you could cross-post to both locations because it’s still the same brand, you just have a location-specific network, and you can do that using the category or the tag or RSS feeds. So, again, one network is so much easier to manage, that’s what I recommend. But if you have particular locations that aren’t responding as quickly as or as well to them as to the content marketing that you’re doing, then you can always build a location-specific to only do it as needed is what I’m saying. Okay, any comments on that?
That’s fine.
Okay, Aaron, by the way, I think Aaron is one of our new mastermind members. So if you were asking about the syndication Academy t-shirt, we were giving you we were joking around earlier, but if your mastermind member we will likely send you a mastermind t-shirt. We are still doing that, aren’t we on?
Correct? Yeah, if he’s not, if he hasn’t seen something about that, then just yet send an email to support at semantic mastery.com.
There you go. So Tony says thanks for a very comprehensive explanation, as always, really appreciate it. I guess they were different. So he was talking about the G site versus a GMB site. And then lastly, Tim says, okay, Jim, excuse me says Okay, thanks for the answer for a brand new sight? Are there any sort of timing issues for a full Seo? Shoot? I don’t. I haven’t experienced any of that. And because it takes about three weeks or so, roughly for it to be delivered? Well, depending on what you ordered, the SEO show could take a month because it’s the syndication network, then the ROI stack and G site, and then the IDX page. So about a month, I think, is that the correct market right now? About a month? Yeah, yeah, three, all components to be delivered. But I don’t wait, when I start a new project, it’s right off the bat. You know, I just ordered the SEO show. As soon as I have all, you know, all of the details ready for the order, then I ordered that shield because it does take some time. And there’s not really any timing issues for that, that I’m aware of. Is it best to let the site age a bit or get content onto it now, not really, just for the syndication network? And this is what we do at MGYB. And we teach this in syndication Academy. But that is when you first create those brand new accounts. It’s best to post content that wasn’t syndicated content, so post natively on that platform. And again, we do this at mg y b, we’ll go find a relevant article from the same platform. So for example, on blogger, we go find an article that is relevant to the topic that that blogger blog is that you know, the branded profile was supposed to be about, we go find an article on blogger and repost it onto the new blogger that was set up for that project. And then we link back give attribution to the source. That way it’s an internal link in blogger from one blogger blog to another blogger blog. So and then we allow that to sit usually for several days of we recommend about a week to let that kind of in, we call it seasoning, right? So network seasoning, we let it a season for about a week before we start automating posts through IFTTT, and then when you do start automating posts through IFTTT, start slow, do like one post per week. For the first maybe the first week, do one post and then the second week, maybe do two and then to whatever frequency of publishing that you ultimately are going to end up with. You just want to ramp it up kind of slow, so that you don’t get your networks terminated. That’s about the only extent of any sort of timing issues that I would worry about as far as the syndicate, drive stack, g site, Id page, all of that. There’s no need to wait. Any comments on that?
No. Okay,
I think we’re good then guys. Thanks, everybody, for hanging out mastermind webinar with me tomorrow for all of you in the mastermind if you’re not join, and we’ll see you guys next week. Thanks. Bye.
